Content Audit Templates

Full site content inventory with performance metrics

A complete content audit template that maps every page to its traffic, backlinks, word count, last updated date, and recommended action (keep, update, merge, or remove).

Map all pages across your site with key metadata

Catalog every page on your site with URL, title, content type, author, publish date, word count, and traffic data. A starting point for any content strategy project.

Score pages to identify which to update first

Rank your existing pages by traffic decline, age, backlinks, and business value to generate a prioritized content refresh list. Focus effort where it matters most.

Monitor pages losing traffic over time

Track month-over-month traffic changes for key pages and flag those with consistent declines. Pair with GSC data to understand which queries are driving the drops.

Evaluate content across 10 quality criteria

Score each page on readability, depth, originality, keyword optimization, internal linking, media usage, and more. Identify quality gaps before a content refresh.

Decide which pages to delete, merge, or redirect

A decision-tree style checklist for making content pruning decisions. Evaluates traffic, backlinks, uniqueness, and business value to recommend keep/merge/redirect/delete.

Combine traffic, engagement, and conversion data per page

Merge organic traffic, bounce rate, time on page, and conversion data to get a full picture of each page's performance. Ideal for quarterly content reviews.